An online web journey that helps Emirati students to find a vocational education course to apply for.

Goals

TAMM is an online platform owned by the digital government entity of Abu Dhabi that help residents and visitors to find Abu Dhabi government's services and information.

• Create a journey to help emirati student to find & apply to a local education program
• Increase Emirati youth participation in vocational education programs

Role & Responsibilities

• Design sprint co-facilitation
• Prototyping & Design
• Design system audit & suggestions
• Collaboration with copywriters to define content
• Usability tests
• Client presentation

Year: 2019

Sector: Government service

Role: UX Designer

Tools: Sketch, Invision, Confluence

The audience

Emirati students

who wants to search and find a school's program which match their interest so that they can apply.

Student's parents

who wants to help their children to find a school so that they ensure they will do studies that lead to a safe and promising job career.

The problem space

Lack of awareness about vocational studies (TVET)

Students weren't aware of what vocational education was about and what were the benefits to enrol in such programmes.

No unified sources of information to find vocational courses

There was no existing online solution where they could find all available course across all institutes. They often needed to search courses within each institutes' website one by one.

Identify challenges and opportunities